Flatiron District - Named after the distinctive wedge-shaped Flatiron Building at 23rd Street, the Flatiron District has gone through many stages of development throughout the years. Initially predominantly commercial, it was home to numerous toy manufacturers and photography studios. In the 19th century, the neighborhood went by the moniker of Ladies' Mile, thanks to the ritzy department stores lining Broadway and Sixth Avenue which attracted wealthy women who bought the latest imported fashions and household goods. By 1914, most of the department stores had moved north and the turn of the millennium, many Internet start-ups had moved to the area, which gave birth to New York City's technology sector christened Silicone Alley. Since then, Silicone Alley has spread out to other neighborhoods as well, but the Flatiron District remains its heart.
Besides the Flatiron building, the area lays claim to the Met Life Tower, Woolworth Building, the 50 story residential building know as One Madison Park and the sidewalk clock outside 200 Fifth Avenue which was erected in 1909.
One of Manhattan's most beloved parks, Madison Square Park borders the neighborhood. It is host to art installations, children's programs, food and music festivals and the famous Shake Shack, arguably one of the best burger joints in the City. The Museum of Sex and the Gershwin Hotel, both located on 27th Street, and Mario Batali's Eataly have also all found a home within this continuously growing neighborhood.